INVESTOR OVERVIEW

Company Overview

Owen Ashley Auto Development is focused on the design and manufacture of specialized motor vehicles. All aspects of the production of these vehicles, from design to construction to track testing, are conducted in-house at the Owen Ashley Auto Development design studio and workshop, which is situated at the Killarney Motor Racing Circuit in Cape Town, South Africa, whilst the company’s registered office is situated in Nevada, U.S.A.

Owen Ashley Auto Development also consults for various motor vehicle manufacturers including Ford, General Motors, BMW, Toyota and Opel, as well as for specialized projects such as the research and development of an electric motorcar. Background

In 1988, Owen Ashley Auto Development (OAAD) was formed to design and construct specialized one-off and low volume vehicles, as well as to consult for external companies. OAAD was approached by VW SA to design and build VW single seater cars (during the 80’s and 90’s) for the Formula GTI Open Wheeler Series. From 1988 to present, OAAD has been designing and constructing specialized vehicles for Ford Motor Company, BMW (SA), General Motors (SA), and Audi. The company was contracted to design and build the first cars for the Wesbank V8 Race Series, including the custom BMW 535i, built in 1991 at the request of BMW, to race in the Wesbank V8 Series, which won the overall SA championship in 1992. In 1996, Owen Ashley started the Super Car series, a series designed to enable racers from all walks of life to compete on an equal footing using standard regulatory engines. The cars, inspired by the classic Opel Boss, could be purchased in 1988, race ready, at the modest price of $10,000 at today’s exchange rate. This format of racing was later seen in the Deutsche Touring series in Germany. In 1998, Owen Ashley became the Managing Director of Cape Advanced Vehicles, a company based in Cape Town that recreated the classic CAV GT40. These vehicles were heavily sought after in the U.S., and over 100 road-certified CAV GT40’s were exported to the U.S. over a number of years under Owen Ashley’s management. The focus for 2007 has been on the development of the Masters V8 Series and the Ashley APV347is. The APV347is is the all South African designed and built racing saloon car for the Masters V8 Series.

Management

Owen Ashley – Founder and Chief Designer
Owen Ashley has always had a passion for motor sports and built his first full vehicle at age 19. He has gone on to design and build 170 different types of racing and road vehicles for, amongst others, BMW (SA), GM (SA), and Toyota (SA) and has constructed over 400 vehicles in total. He was approached by Toyota South Africa in 1981 to fill the position of motor sport manager and was charged with the task of building a four-wheel drive rally car, which went on to win numerous South African rallies against the likes of other car manufacturers like Audi, Nissan, VW, etc. On leaving Toyota, he was put in charge of technical aspects of all motor sport in South Africa for SA Motor sport Control, managing technical rules enforcement for the sport. He was also responsible for the creation of the Spirit Supercar Series, which is still racing after 11 years, and has, more recently, designed and built the Ashley APV347is and initiated the new Masters V8 Series.

Products & Services

OAAD’s offering consists not only of race cars, but also includes the maintenance of these vehicles and the supply of spare parts as well as the creation of the Masters V8 Series. OAAD’s primary product offering is the Ashley APV347is, a 5.5 litre, V8 race car, designed from scratch and featuring a GPS data logging system, which uses a combination of accelerometers, sensors and GPS positioning, to accurately measure speed, engine speed, oil pressure, fuel pressure, water temperature, throttle angle, accurate track maps (indicating lines through corners), and lap/sector times.

The Ashley APV347is was created to compete in the Masters V8 Series, a racing series developed for drivers, who have the ability to competitively race the Ashley APV347is. The Masters V8 Series is strictly controlled and all of the cars racing will be Ashley APV347is and will have identical specifications. Each car will be fitted with a data logging GPS system to monitor all aspects of the vehicle’s engine and all aspects of the driver’s braking, acceleration, g-forces in cornering, etc. The aim of this race series is to expose the drivers to modern technology, such as that experienced by F1 drivers.

All Ashley APV347is competing in the Masters V8 Series will be serviced and maintained by OAAD, who will offer spare parts, tyres, etc. as part of its extended product offering.